This game was developed by activision. Activision is still not interested in a social game, pointing out that a title such as Call of Duty is much more popular than any game on Facebook. Last month, EA bought game studio for $ 750million. Many game companies continue to spend dollars higher in the social game, Activision is not one of them.
In the 13th annual Pacific Crest Technology Leadership Forum, Activision Publishing CEO Eric Hirshberg made it clear that casual game won't damage your company in the near future. He pointed out that a title such as Call of Duty remains much more popular than any game on Facebook. Call of duty is more interested in facebook and popular game. Players can pay-2-play the game on facebook. The percentage of players who play every day is greater than top three games on facebook.
Activision refused to accept the facebook gaming market, but it is important to online marketing. Hirshberg also indicates where he saw the game industry today: "despite all the hand drain in our industry right now, people are not games less," said. "In fact, it is games ever more." "They only do so with fewer games and he is spending more time playing these games than ever before."
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